The disruption about to occur with the introduction of “printed milk” not only resonates strongly in dairy-centric countries like New Zealand but also presents a opportunities for countries reliant on coconut milk exports, such as Sri Lanka.
Veganz Oat Milk printed paperwafers
Source : Veganz
As this quite incredible 2D printing led by Germany's VEGANZ supermarket chain gains traction, its potential implications stretch far beyond traditional dairy, offering both challenges and opportunities for nations with diverse agricultural landscapes.
Jan Bredack, founder and CEO of Veganz Group AG, was quoted recently saying his company is looking forward to breaking down traditional milk supply paradigms, using Oat milk as the foundation for what is seen as 'major disruption'.
'We are incredibly excited that our new printed products will offer environmentally superior, great tasting and even heathier alternatives that our customers look for in every Veganz product they purchase', said Jan Bredack.
In New Zealand, where dairy milk is a cornerstone of the economy, the emergence of printed milk has to be sending both ripples of fear and anticipation through the ranks of that country's more-than 10,000 dairy farming operators.
The traditional dairy industry ultimately faces the prospect of reduced demand as consumers gravitate towards more sustainable and convenient alternatives. This shift will impact established supply chains and export revenues, compelling the industry to explore innovative avenues for growth.
Conversely, for coconut milk exporters like Sri Lanka, the advent of printed milk offers unique opportunities . While coconut milk itself is a popular dairy alternative, the printed milk technology could be harnessed to diversify product offerings.
By adapting the 2D printing process to coconut milk, Sri Lanka could potentially create a range of innovative coconut-based milk products catering to the global demand for organic plant-based alternatives, such as printed soups and coconut curry sauces. The possibilities are endless.
The environmental benefits of printed milk also align with Sri Lanka’s commitment to sustainability. By reducing the need for excessive water transportation and minimizing packaging waste, the country would further enhance its reputation as a responsible and eco-conscious producer.
Source: Veganz - Printed oat milk ready for the mail
This, in turn, will undoubtedly attract environmentally conscious GENZ consumers and forge new trade partnerships centered around innovative, planet-friendly products.
The monumental disruption ignited by printed milk extends its reach to countries far beyond dairy-centric nations. For countries like New Zealand, the challenge lies in adapting to shifting consumer preferences and exploring novel avenues for growth.
As nations navigate the landscape of sustainable food production, embracing the printed milk revolution could pave the way for economic resilience, innovation, and global leadership in the burgeoning plant-based milk market.
Still to face 'economy of scale' issues, Germany's Veganz is working closely with its US partners, Vitiprints, the 2D technology behind what is becoming known as 'page milk', signing up dozens of subscribers wanting to be 'first-in' when the printed milk pages are released in two days time.
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